حاسبة قيمة العميل إلى تكلفة الاكتساب.

Constant churn is a simplification; cohort data is more accurate. Everything is calculated in your browser; nothing you type is uploaded.

LTV = revenue × margin ÷ churn; payback = CAC ÷ (revenue × margin).

49 a month at an 80 % margin with 3 % monthly churn and a 200 CAC gives an LTV of 1,306.67 and an LTV:CAC of 6.53:1.